ABC's of Your 123's B is for Business


The ABC’s of your 123’s
B is for Business Numerology
 Numerology gives Entrepreneurs clarity, direction and focus 

Entrepreneurs spend thousands of dollars to get their businesses started. A big focus is on branding, what you’re trying to sell, to whom and figuring out how to 10x your business. This can be overwhelming and expensive.

What if I told you numerology can give you many of those answers at minimal costs?

 Numerology translates the meaning, or energy, of numbers. The numbers are calculated from your businesses ‘date of birth’ and the business name. This gives insight to things such as: direction, purpose, natural cycles and various challenges.


You know some of these number meanings already. The one, for instance, is about leadership and being first. The two, as in ‘it takes two to tango’, is about balance and partnerships. You also know: yin and yang, the perfect symbol of the number two’s energy. The 8 is the infinity sign standing up which means manifestation and abundance.

I have taken the concept of numerology and applied it to business in order to assist you with your business goals. The number derived from your businesses’ birthday (date on license or business taxes) gives us the direction the business wants to go, how it wants to express itself and even a purpose. For example; an important business number in my chart is the number 1. The energy of the 1 asks to be unique, be a leader and prefers to be a loner. As a soul-entrepreneur this is exactly how I want to run my business- by myself. My first book was even self-published. I have created many unique numerology products such as: SoulJournal, #YouRock and About Me. 

Your business name reveals the Heart’s Desire of a business.  Heart’s Desire, also referred to as Soul’s Urge, describes the motivation behind decision making. For example, Facebook’s Heart’s Desire is a 9, so it behooves the company to seek knowledge, to teach, and serve humanity, all attributes of the number 9. They have connected humanity in a huge way. By giving their service for free, this does serve all of humanity.

This is tiny glimpse into what your numerology chart can provide. Using the Universal energy of the day, especially if you combine it with your numerology chart, can be extremely helpful.  When numbers repeat on a day- the energy is increased as well. (Note calendar for day with numbers that repeat.)  

Numerology Art Tricia Gunberg.jpg

Each number (1-9) can help you complete your daily tasks or add energy needed for you to ENJOY or fully experience the task at hand.  

As  C.G. Jung says,  “What we resist persists.” This sucks when it comes to a ‘to-do’ list that is not completed because of procrastination. Running a business, no matter how much help you allow yourself can make you feel like you must do everything. First, know that this is not true, it is a lie you tell yourself. Second, when you put off doing things you are causing yourself MORE stress and MORE feeling of ‘not enough’ then if you would just do the task. Easy said, right?

This is where numerology can help in both organization and the energy it takes to do the task. 

Sometimes we just need an extra nudge to complete tasks. When we have parts of our business we don’t enjoy doing, they weigh on us and cause us unnecessary stress as they hang over our heads. This also makes the tasks we enjoy doing less enjoyable because we feel guilty indulging extra time into them while other tasks go undone. In a perfect world, we would hire someone to do those tasks but, (wish this for yourself right now if you want it) in the meantime they need to get done. Also, understand all parts of your business and doing the tasks at first will help you to at least be familiar with each task.

The energy of each number is what we are looking for. Each number 1-9, resonates with tasks we need to accomplish. Here are some examples of numbers and tasks:

1- Start new projects, make major decisions, take the lead, aim for the top


2- Use emotions to connect with your clients, review your story


3- Socialize, express yourself artistically, find joy in your work


4- Build your base, send out roots, create long term goals

5-Tackle a task you have been putting off, travel, expect changes or create them


6- Create harmony: improve your work area, take care of yourself, love on something that is frustrating you


7- Research, learning, sharing your work, meditate on your work, save your work thrice, work outside


8- Think: power, finance, marketing


9- Use your business to help others, consider other things you are good at and add them to your work


Here is some numerology magik that helped me complete my first published book. My calendar had three numbers written on each day: the energy of the Universal day, my personal day and my business personal day. (Sample below)

Business Numerology Organization Calendar 

Business Numerology Organization Calendar 

 The energy of the numbers I tapped into were as follows:

2- write copy

3- creative work

7- submit posts and educate

8- submit work/finances

Here are some specific examples of what the numbers helped me accomplish:

·         Started my blog in 2014 – being a bridge and sharing my wisdom is the energy of the number 7. (2+0+1+4) I had to be ready to spend a lot of time alone writing, this too is the energy of 7. Posting my work on these days kept this energy going.

·         I had submitted an article to EPIC, a magazine out of Durango, CO on 1/27/2015. I chose this day because it had the energy of “8” (business) for my business personal day. The article was accepted and it inspired me to start writing the book. I began writing on the days with 3 energy and my book was published on August 4, 2016.

Here is a quote from one of my clients: “After Tricia created the calendar for me, it was almost like magic. I was able to add the tasks to my schedule!”

Create a calendar like this one or add it to your current calendar. In the example above I have included Personal, Business and Universal energy on each day.

As you can see making a few easy calculations can help you accomplish your goals. If you would like me to create a calendar for you, I’d love to.

How to calculate your Personal Year and Personal Day Number

Personal Year

Your Personal Year Number is a single digit numbers (1-9) added the same way as your Health and Wellness Path Number or Life Path number. These numbers provide you with an ‘umbrella’ or an additional boost of energy to tap into. The Personal Year Number is the vibe expanding over a twelve month period. 

To calculate this number, add your month and day of birth with the current year. 

Example: August 4 + Current year 

8+4+2+0+1+6 =  21= 2+1= 3

8 + 4 + 2 + 0 + 1 + 6 = 21

2 + 1 = 3

(Month) + (Day) + (Current Year) = (Personal Year Number)


(___ +___) + (___ +___) + ( __ + ___ + ___ + ___) =  _______


______ + ______ = ______ 


In 2016, I was in a 3 Personal Year. Three energy is CREATIVE and E X P R E S S I V E. This sounds good, right? Well, for the most part it is, except when you do not understand the force it creates inside of you. Like a firehose with no off switch, you need to learn how to sense it and deal with it. Resisting the urge to turn it off, get angry, or feel frustrated is imperative.  The creative energy produces blinding insight and an influx of ideas. This is why it is important to honor it. As I write this, I wonder how to support you when you become aware of its power. The power can knock you for a loop if you let it. Your emotions are a good indicator for you. For myself, if I embrace all the oomph it brings me by channeling it, appreciating it and using it to my best advantage, it won’t knock me down. Currently, in my 3 year, during a 3 month, when I have a 3 day, all bets are off! Meaning, my attention to this multiple of creative 3 energy is top priority. Incorporating tougher workouts for an outlet helps. Getting outside and having adequate quiet and rest time. I would be smart to review the Fitness Chapter for Path 3 to get workout ideas. 

(Update, 2016-2017 was a very creative year which helped me create several new products!)

Here are the guidelines for your Personal Year Numbers. Use the energy of the year you are in as a focus. Allow it to direct your goals for the year. As a bonus, use it to predict what the following years hold.


add new things, approach things in a new way.


include others on a more regular basis.


incorporate creative expression.


add a step-by-step process, build for the future.


change your focus and be flexible in new areas.  


evaluate your current situation, see where it is out of balance.


learn something new about finance or business.  


set goals, abundance & power is the theme, become a mentor.


help those in need, add a humanitarian aspect to your work.


Take a few moments to figure out your plan for this year and for the next two years before moving onto the next section. Cross reference it with your Business Numerology.

  Personal Day Number

As the Personal Year adds a vibe to the current year, the Personal Day Number adds a vibe to each individual day on the calendar. Take for instance a Personal Day Number 5. Five carries with it freedom and discipline. Think about the opposite meaning of discipline. A conscious effort is made on my part, to describe each number positively so you can see them as attributes. But stop for a moment and think about the opposite meaning of the word discipline. Yikes! Words like disorder, confusion, unruliness, and bedlam. Oh my! These will definitely not support success. This 5 energy has the potential to add resistance because it contains both sides of discipline. Developing a strong work routine will create less resistance.

To calculate, add your Personal Year Number (from above) to the current month and day to get your Personal Day Number. (Month) + (Day) + (Current Year) = (Personal Year Number)

Continuing with our example above:

 August 4 birthday in 2018, which is in a 5 Year. Let us use the calendar day of March 6.

 5 (Personal Year) + 3 (Month) + 6 (Day of the Month) = 14, 1+4= 5


__ (Personal Year) + __ (Month) + __ (Day of the Month) =  ___


______ + ______ = ______


In our example, the energy of freedom, the 5, will be flowing hard on March 6. It is a 5 Personal Year on a 5 Personal Day.  I might want to run away with the gypsies if I have not learned to have discipline (scheduled work and going with the flow) and freedom (enough play and excitement).

Here are the Personal Day Numbers and energies to tap into:

Start new projects, make major decisions, take the lead, aim for the top

Use emotions to connect with your clients, review your story

Socialize, express yourself artistically, find joy in your work

Building your base, create a step by step process, teach

Tackle a task you put off, travel, expect changes or create them, social media

Create harmony: improve your work area, take care of yourself, love on something that is frustrating you. 

Research, learning, sharing your work, meditate on your work, save your work thrice, work outside

Think: power, finance, marketing

Use your business to help others, consider other things you are good at and add them to your work

Business Numerology

Here are a few more examples:

Use the date on your tax form (official start of business not when you had your first client or opened your door but the date on the form that has your business tax id number.)

DOB July 19, 2016 

7 +1 + 9 + 2 + 0 + 1 + 6 = 26    2+6= 8     
Example: Personal Year 8

In this example, 2016, being a Personal Year 8, it is the year for setting new business goals. Since in this example, this person started their business in an 8 Year, also think big business. How many people will you hire? Are your initial plans big enough to accommodate growth?   No status quo, think power, get out of bed early to get things done.

To find a Personal Day number:

Using March 6 again as a Personal Day:

8 (Personal Year) + 3 (Month) + 6 (Day of the Month) = 17    1+7 = 8

March 6 becomes an 8 Personal Day, making it an excellent day to analyze your business from the 80/20 rule. Twenty percent of your efforts is making eight percent of your profits, see where that is and do more of it. On the other side, see where eighty percent of your efforts is yielding twenty percent profits and decide what to do about it.


DOB May 10, 1990

5 + 1 + 0 + 2 + 0 + 1 + 6 = 15 =  1 + 5= 6       Example: Personal Year 6

6 (Personal Year) + 3 (Month) + 6 (Day of the Month) = 15    1+5 = 6

In a Personal Year 6, it is time to evaluate for balance. Six is the healer energy, of beauty, of harmony and luxury. The focus would how you feel about your surroundings. Do you enjoy your work? Is your work space beautiful? Does something need healing?

Take a look at the calendar and add your approach to 6 Personal Days which is doing something you love.

Go now and add these days to your schedule to amp up your resolve!

Love, Light and Success,